Reap & Sow
I assisted Cyan, the owner of Reap & Sow, in creating a cohesive brand for her business. She wanted to create a brand that is impactful, unique and beautiful. She also wanted it to be simple enough to match with a variety of different brands which are showcased within her store. Plus, she wanted me to incorporate jewel tones in her brand colors. With her direction, I created a brand board which is sleek, creative and elegant. Her brand is a spring personality, so I chose colors for Reap & Sow that are fun, bright and stand out. The brand elements I chose will allow her to grow her business and shift her branding in a variety of directions for years to come.